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Facebook is Reportedly Backing Away from Plans to Sell Ads on WhatsApp, Alphabet Joins Trillion Dollar Club

Facebook is reportedly backing away from plans to sell ads on WhatsApp. Alphabet joins Apple, Amazon and Microsoft in trillion dollar club.

 

TECH COS

Facebook is reportedly backing away from plans to sell ads on WhatsApp.

Do Another Day: As per a report by The Wall Street Journal, Facebook is backing away from efforts to sell ads on WhatsApp.

 

Facebook is Reportedly Backing Away from Plans to Sell Ads on WhatsApp, Alphabet Joins Trillion Dollar Club

 

Plans to monetise WhatsApp by inserting ads amidst its Status feature - akin to how ads are inserted between Stories on Instagram, another Facebook-owned platform.

 

These plans led to Jan Koum and Brian Acton, who created the messaging service, to resign 18 months ago, leaving on the table a combined $1.3bn in deferred compensation.

 

Facebook bought WhatsApp in a mega $22bn deal in 2014. WSJ

 

Alphabet joins Apple, Amazon and Microsoft in trillion dollar club.

Trillion Dollar Club: Google's parent company Alphabet has become only the fourth company to reach $1trn in valuation. In doing so, it joins an elite club of only three other companies - Apple, Amazon and Microsoft. BBG

FIN.

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